Seeking to the most reputable specialists helps to ensure that you're receiving the most accurate, up-to-date, and helpful search engine optimization information accessible. With that in mind, this article we feature 20 top SEO experts and explain why they're worth following.
How SEO Specialists Can Help WordPress Users Before we dive to the listing, it's worth mentioning exactly what makes someone a professional, versus somebody who just appears to be all talk and no action. The people who made it on this listing are pros mainly due to the depth of experience they have in advanced SEO, and also how they have leveraged that experience into other complementary regions of online marketing (which is pretty much all of 'em).
While any search engine optimization newcomer who's been in a position to rank for a long tail key word with low rivalry can compose a blog article about how they did it (and then of course never upgrade it), those experts are a lot more sophisticated than that. They've dug deeper to SEO and know how to do all the dirty work that comes with ranking for highly competitive keyword phrases, working together with innovative tools, tailoring SEO needs for e-commerce functions, analyzing all kinds of different sets of data, fine-tuning site code for the search engines, plus much more.
Many run their own successful companies on the internet and have helped numerous additional small business sites get more traffic. Some have been dabbling in SEO since the mid-90s, back when many of us were wee nippers.
These individuals are the real deal, and all of them have the expertise and reputations to up them. Follow their updates and you'll never have to worry about getting duped ever again by people who keep circulating outdated or just plain wrong SEO advice online.
Danny Sullivan
Danny Sullivan is the founding editor of Search Engine Land, another one of the very well-known and authoritative SEO blogs on the web. He also 's also the creator of the popular and connected site, Marketing Land. Believe it or not, Danny has actually been writing about the way search engines operate since 1996, nearly back before Google actually existed. He also 's been referred to as the Godfather of SEO and marketed another powerful search engine optimization website he founded -- Search Engine Watch -- again in 2006 for about $43 million.
Lee Oden
Lee Oden is the CEO of Top Rank Marketing, a digital marketing agency that specializes in articles marketing, SEO, social media, and much more. He and his team have helped several Fortune 100 companies and SMBs improve site traffic, increase participation, attract new customers, and increase online brand visibility. The Top Rank blog is a excellent place to look for valuable search engine optimization information as well as more on content promotion, social networking, and interviews with other experts.
Spencer Haws
Spencer Haws acquired his claim to fame building niche websites before founding Niche Pursuits, where he writes SEO and entrepreneurship. In his first years of experimentation, he built almost 200 niche sites while learning how to build better quality websites and prevent slipping in Google rankings. He's also the creator of the key word tool Long Tail Guru, that has been called the number one keyword research and competitor analysis program.
Neil Patel
Neil Patel is one of the most inspirational entrepreneurs online, using co-founded hugely successful businesses, such as Crazy Egg, KISSmetrics, Hello Bar, and Quick Sprout. He has helped big companies such as Amazon, NBC, HP, and Viacom increase their earnings, also has been named a top influencer on the internet from the Wall Street Journal, a top ten online marketer by Forbes, and also a top 100 entrepreneur under 30 years old by Barack Obama. He's the author of The Advanced Guide to SEO and regularly writes and comments about SEO in his website and elsewhere around the Internet.
Eric Siu
Eric Siu is the CEO of Single Grain, a digital marketing agency that has worked with large brands such as HostGator, Turbo Tax, and Mint. He was the former development team leader at Treehouse and has done consulting work for several Fortune 500 companies and venture-backed startups. Eric is a frequent contributor to reputable websites including Search Engine Watch and Entrepreneur, and he runs a blog at Growing Everywhere where he covers business, entrepreneurship, and, of course, SEO.
Vanessa Fox
Vanessa Fox is the CEO of Keylime Toolbox, a software company which specializes in supplying SEO tools. She's also the author of Marketing in the Age of Google, that has been named a must-read to the company owner who's looking to live in the 21st century. 1.6 million WordPress Superheroes read and trust our blog. Combine them and receive daily articles delivered to your inbox - free! Email addressSubscribe Vanessa has been instrumental at Google, Yahoo, and Bing sitemaps.org alliance, and was also the founder of Google's Webmaster Central.
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